Case Study - RSK

The standout achievements of “Deploy and Transact for a Stack” was the deployment of 65 dApps on the Rootstock blockchain, surpassing our initial expectations, which resulted in a total of 9,542 transactions during the two-week period.
With the "Deploy and Transact for a Stack" laying the foundation for the “dApp and Dash” campaign, the results were outstanding with 100 dApps deployed on the Rootstock blockchain and a total of 52,204 transactions during the two-week campaign. The goal of 12,000 transactions was shattered by 4.35x. While this campaign was ongoing, Forward constituted around 50% of Rootstock’s total transaction volume and managed to help Rootstock reach their All Time High of daily transactions!
Objective
Boost transaction Volume
Target Audience
Web3 users (non-techincal)
Duration
2 weeks
Campaign Name
Deploy and Transact
dApp and Dash
Transaction Target
5,000
12,000
Budget
$5,000
$12,000
Results
Totals
Total Transactions
9,542
52,204
61,746 Transactions
dApp’s Deployed
65
100
165 dApp’s
Sign-ups
200
292
492 Sign-ups
ROI
1.9x
4.35x
2.45x Increase
Campaign Cost Efficiency
Cost Per Transaction
$0.52c ($5000/9542 txs)
$0.23c ($12000/52204 txs)
Cost Per dApp Deployment
$76.92 ($5000/65 dApps)
$120 ($12000/100 dApps)
This not only increased the volume of transactions but also resulted in a significant boost in the number of new wallets on Rootstock. This is proof of the user-friendly nature of Forward's platform, which allowed even non-technical Web3 users to easily participate.
Let’s note that these 165 dApps are still active and ready to transact and interact with. Even after the campaign has ended users are able to promote and market the usage of their deployed dApp.
If you are a chain looking to onboard developers and users effortlessly, please check out this Guide: How to Boost On-Chain Transactions in Just 4 Weeks.